birthday


Happy 6th Birthday Feeding Edge Ltd

It is now 6 years ago this month that I started Feeding Edge Ltd! 6, six, VI, Tasset, 3×2 etc etc. However you do the numbers the time has flown by. I like to look back at all the things that would not have happened, or would have been very unlikely if I had not left my then job of 20 years back in 2009. Of course I still do what I did then, with a lot more freedom to operate and explore. Of course it has downsides too. A corporate guaranteed regular high end salary pays for a lot of things, though you have no time to do them. A larger company has people able to cover you, to add to projects and to find other interesting projects. It does of course also have the chance to middle management to act in odd ways and for project scopes to be messed about by sales people.

So as a single person company I have to tread a balance between not over tendering or getting involved in too many projects, but also lay the foundations and seeds for other longer term chances. It is, as the photo about shows of my WWE wrestler a fight, with the chance of some scars 🙂
Right at the moment I am waiting on a multi year development project to kick off. Unity3d and lots of other stuff, it’s more of this. However, external organisations interacting, and being the end of the chain this process has dragged on since before christmas. It is my decision to stay with it, but commercially in the short term it is painful. It is a gamble as I could be spending time waiting for something that doesn’t happen. The previous phase of the project meant I had to technically leave Feeding Edge for a few months as the project did not accommodate “sub contracting”. This ended up just costing me personally as I got enrolled in a pension for a few months and I had left by the time I got any paperwork and never had a chance to reject the pension. Just one of those things.
However the worst feeling was not working for Feeding Edge. I was really, its still my company but officially on the tax books etc I was employed elsewhere on a sort of zero hours contract. I don’t think I will be doing that again. It just means more paperwork and less income 🙂
So while I am waiting I try and not go off selling my services or getting wrapped up in projects. I know full well if I do I will end up not being able to deliver either. There is no such thing as a short term piece of work for me usually as I get embroiled in the whole project very quickly. Quick contract coding no strings attached is not really my style.
So downtime between paying work is spent exploring, learning. I try to do something interesting and learn something everyday.
I am of course available to do other things like TV, Radio, Writing etc. In many ways they make the ideal counter balance for development work. When you are building things you tend to have to block time out to code. I gathered together all my Flush Magazine articles into a portfolio book recently. It was really interesting to see it as an entire body of work

That is only from a few years or writing, so maybe, just maybe I need to write a book after all? A different book to the one I expected to be writing about leaving corporate life 6 years again and telling all, and one that instead focuses on the style of writing I have arrived at with Flush, looking at past patterns and experiences and projecting them forward as a sort of Historic Futurism.
After an interesting twitter discussion with friends old and new today I was still as evangelical as ever about the metaverse and the exiting times ahead as VR and AR headsets demand virtual environments and it starts to become even more normal to expect that sort of interaction. It’s not going away, and neither am I!
Right time to go and get ready to learn and teach my chosen martial art Choi Kwang Do. For over 3 years now this has been a major part of my life and my families life. I have to share this picture as Sabunim Close came to visit Basingstoke CKD this week. He, at 17 was accepted to a Korean university to pursue a degree in Choi Kwang Do. He upped sticks and went there knowing full well it was the right path for him, as there rest of us did 🙂 It was great to see him return on holiday and come and visit us all. Pil Seung (certain victory)

CKD has provided the social contact that working at home and in isolation (despite lots of digital contacts) as well as re-enforcing my own guiding principles of trying to do the right thing and help people.
So, on top of. spending more quality family time, the freedom to operate, the chance to have done 3 series of kids TV, presenting to lots of groups of interesting people, exploring startup life, learning, exploring and building virtual environments I have achieved a life time ambition of a black belt (a life changing experience) and I also get to teach and mentor. Not a bad move was it in 2009 🙂

Feeding Edge is 2 Years old

Another significant milestone today. Feeding Edge Ltd is now two years old. It is something I am extremely proud about and when I reflect back on this year it has been so varied, there have been some challenges but the worst of those have been resolved. For the most part it has been such an entertaining and stimulating year its hard to think of it all packed into 12 months.
feeding edge 2nd birthday
(When I added the second flame from last years I used Photoshop CS5 puppet warp on the flames, its amazing, it puts a mesh over the part of the image and you edit it like a 3d mesh would)
A year ago I could not have imagined where I am at today. The diversity of which would not have really fitted into any other company. The ability to go with the flow, trust in serendipty and gut feeling has been incredibly useful. If companies let the creativity of their employees flow, rather than focus on control and crackdown then I am sure we would be be generating some fantastic innovations and growth in business. Though, selfishly, if everyone does that then it makes it much harder for me.

So this year I have a few sparklers (though some customer names and projects are not public)

  • Consulted on virtual worlds and games for the government
  • Built a complex system of second life and open sim interactions with drupal and a java model for medical training
  • Toured washing away cave paintings at conferences and gathering all over the UK and elsewhere including Finland and Ireland
  • Appeared on shows in Second Life and given many talks too
  • Started to get the ball rolling as Chairman of the BCS animation and Games SG
  • Been a port of call for references and direction as a virtual world advisor to startups
  • Built a drupal based social and political hub as a proof of concept
  • Review games on Game People like Kinectimals and 3d GT5

  • The ultimate highlights though have to be.

  • Forming the as yet in stealth social games and transmedia company and getting seed funding and filing the patent for the idea.
  • Being given the chance to work on kids TV inspiring the next generation with future technolgy with The Cool Stuff Collective

  • The games company is a mix of having to architect design and direct some development and is very much hands on with the technology. The concept for our first product still amazes me and I am very proud of it. With a bit of luck we will get bigger very soon and we can deliver an even more amazing rendition of the concept, but to my partners in all this I say a huge thank you. I want to write more about what we are doing, but now is not the time or place. I still have a stack of code to write, but my coding partner out there is doing some awesome work making sense of the ideas we come up with for implementation.
    The Cool Stuff Collective has been an amazing journey too from the first conversation about being a technical advisor to being thrown into the studio to present, and now mid way through series 2 yesterday I was out with the crew filming at the Pure Tech racing simulators then dashing down to Intech hands on science centre. Being able to inspire or interest the next generation of techies, and maybe reach some of their parents with tech that is already here but seems like science fiction has been an incredible honour.
    Look at the list of things we have covered

    3d Printing, Haptics, Ardrone, 3d scanning, MMO Lego, AR, Kinect, Mind control, SMARt tables, eReaders, 3D cameras and glasses, Unity3d/evolver games dev, Cloud Computing, Wikipedia, Photoshop, Laser Holographic projection….
    To come is Solar Flares, Opensim and the outside video we have now done indoor skydiving, indoor snowboarding, Racing simulators, science gadgets and planetarium.
    So I have ended up on wikipedia and have over 20 TV records under my belt now. I have a showreel of sorts with its own page here and my new business cards say amongst the blurb TV Presenter. (I think that’s valid now isn’t it?)
    When people ask what it is I do and what Feeding Edge does, I think this does all some up in “Taking a bite out of technology so you don’t have to”.
    I think that because pushing things forward, thinking of the whole not just design not just tech but the social implications of it, but mashing in the fact that things should entertain and engage us as humans is my mission.
    So what does next year bring? Well for me more of the same is the answer.
    I am asked how I have time to do all the things I do. The answer is I don’t. Sometimes things have to slide a bit. Whilst many things seem diverse they are linked. I play games, looking at them for review, to spot trends, to see how things might be used in other gamification contexts and for enjoyment. Then I write about them, present about them and even build them. It’s all part of the flow. The same goes for the other emerging tech. If you are interesting in 3d virtual worlds, then naturally how to create 3d content, how to experience 3d content and how to use 3d environment to reach an audience becomes part of everyday life.
    Then there is the social media side of things. I tweet, blog, share photos on flicker, put game achievements up on facebook and raptr. It is both a personal sharing of whats goidn on to those who need to know or are curious, but it is also a social experiment in how it feels to do these things and the impact it has on my life. Having that personal experience lets me share it with others and with companies and get them to the good part of this communication revolution rather than stagnating.
    People I know often say to me they only understand 1/3 of my tweets. That is great as probably the 1/3 was for their benefit the other 2/3 for others. Mixing busines, social, tech and existence on one channel in 140 characters is still fascinating. It is a microcosm of the whole of what I do with Feeding Edge.
    So to all my customers, partners, competitors, friends, mentors and fellow virtual world evangelists I say a huge thank you for all your support.
    Right, back to it, now what was I do again?

    Happy Birthday Feeding Edge

    Today it is 1 year since Feeding Edge started to take a bite out of technology so you don’t have to.
    feedingedgelogobirthday
    I have to say that my first year as an entrepreneur not and intrapreneur has been quite learning experience, though at the same time a familiar one.
    There have been lots of interesting meetings and conversations, ideas for projects, requests for help. There has been an awful lot of doing things that needed doing without an obvious and direct payback. Out here in entrepreneur country relationships and helping one another is even more important than in corporate life.
    Equally out here you are not a role or a professions. You are whatever you need to do, whatever you feel you can do, you just get on and do it.
    The things I have done have crossed many technical platforms and boundaries, much of it cant be shared (which is a pity). Everyday brings a new challenge, whether that is having an idea and seeing if it is possible or talking to people and providing some insight and support to discussing funding of a project.
    Do I miss the corporate life? Well after 20 years its hard not to be institutionalised. I miss the good people I worked with, the things we did that mattered in spite of those that had their own more selfish and closed agenda. We all need flags to rally around, I now have Feeding Edge, for which I have a comfortable affinity for and a multitude of projects, customers and collaborations that orbit it.
    I miss the paycheck, a known entity every month, and without my wife’s support whilst we build the business and the various revenues streams (listen to me! revenue streams 🙂 ) then this year would not have been possible.
    A huge thankyou goes out to all the people who have offered support, talked to me, asked for help and suggested projects.
    To all my fellow metaverse evangelists we still have a way to go, but I think we can get where we need everyone to go 🙂
    I figure whatever you do you always “work” for someone or something. Family, a cause, a team, shareholders. Finding the thing that sparks your brain, makes you feel engaged an interested really is the key. I have always loved what I do and that’s not changed.
    So onward and upward 🙂
    If you need me just come and say hello, wherever or however suits.
    Linkedin
    Twitter
    Facebook
    epredator potato in Second Life
    epredator [at] feedingedge.co.uk
    etc. etc. 🙂