I have obviously been out and about making the most of Feeding Edge as my new company. It is something some people have asked me why I did not just go and get another job elsewhere. Well its this sort of placement such as Metanomics gave me, that shows why I had to try and make myself available through Feeding Edge to the industry to make things happen. A regular IT job would not have had this sort of positioning and influence. Many of my fellow metaverse evangelists and experts have been hung out to dry in some cases, or still battling in various companies to deal with intransigence of those who do not get, or fear, the changes social media and virtual worlds will bring about to their status quo (Cue Seth Godin again!). In a new and growing industry though we are still not at the point of too many companies knowing they need us to help them make the transition. However we all know that they will. So we have to keep going to make the right things happen in the right places.

When your brand new company logo and name appears to the right of one of the most influential companies in the virtual world industry Linden Lab & Second Life and their CEO Mark Kingdon, and just above Millions Of Us and Reuben Steiger (The original metaverse evangelist formerly of Linden Lab) it does make you think you are doing the right thing

This really speaks to the power of us as individuals. A recent article on my wife’s financial management magazine (aimed at management accountants) spoke of companies having to understand that we now have pebbles and boulder organizations. A collection of pebbles, small fast moving easily collected and nimble can easily out maneuver a large corporate boulder. When those companies that are large boulders start to utilize the fact that they can be regarded as collections of pebbles rather than one huge mass then they will be able to survive and operate and thrive. 

Of course if your are incentivized through money,power or ego to sit astride a large boulder the notion of smaller networked groups of pebbles will be threatening and scary. I do think though it is a case of adapt or die. Can large organizations deal with that? I think they can, I think it will happen over time but will need people who are willing to lead to make the changes happen quicker. Hey! that’s what I do for people

The first in the title is done with a hint of irony at all the firsts we used to hear about and claim in virtual worlds over the last few years. However I am delighted to have been asked to appear on Metanomics this coming monday representing Feeding Edge and myself. It is the first interview or public conversation I have had since starting Feeding Edge a whole week ago (just to put it into context it is still very early days).

I am intrigued as to where the conversation and the questions may go. I have of course the things that make up what I intend to be doing with Feeding Edge.

1. The history of creating a movement like eightbar and mass adoption via social media of an idea within the constraints of a corporate environment, dare I say the birth of enterprise 2.0.
2. Metaverses and virtual worlds themselves. What have we done so far and what can we do next. What are the sorts of applications we can expect to see layered on top of the experiences we already have today. The recession, corporate activity, open source platforms etc.
3. Where are we going now? The future of Augmented Reality,Rapid Fabrication/3d printers, merging with the games industries etc.

Any of you who have heard me speak before know that I am more than willing to go off topic. I find in those off topic areas is where both inspiration and serendipity reside.
I am also looking forward to being amongst a knowledgeable audience, it is nice to mix evangelizing about this to people who have yet to fully appreciate the enormity of what is happening, with those that we don’t need that onramp conversation and can challenge points based on experience.
So feel free to come along the Metanomics site has a multitude of ways to interact.
This should be fun and challenging all in one tasty virtual package.
The link to the video is here